Bayer 04 Leverkusen 23/24 Home Fans Jersey
Bayer 04 Leverkusen 23/24 Home Fans Jersey
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The Bayer Leverkusen 23-24 Home Kit features a significant design update that resonates deeply with the club's supporters. Markus Breglec, Chief Marketing & Innovation Officer at Bayer 04, emphasizes the importance of the Bayer cross as a symbol for the fans. In response to their desires for clearer representation of this emblem on the Werkself home jersey, the design now prominently showcases a second, larger cross on the chest. This addition aligns with the club logo's Bayer cross and the flags in the curves, ensuring a distinctive and meaningful visual identity for the team. The jersey, designed by Castore, encapsulates the essence of Bayer Leverkusen's heritage and values, reflecting a harmonious blend of tradition and modernity.
